February 21, 2024

Money Is Not Elon Musk’s Number 1 Motivator: Biographies

  • Walter Isaacson said on CNBC’s Squawk Box that money doesn’t seem to be Musk’s biggest motivator.
  • He shared his opinion that Musk’s love of “contentiousness” is behind his decision-making with Twitter.
  • Musk is the richest man in the world with a fortune of $254 billion, according to the Bloomberg Billionaire Index.

For the richest person in the world, Elon Musk isn’t all about the money.

That’s according to Walter Isaacson, the biographer who spent three years tracking down Musk over a period of time book being released in September.

“There are many strange things and demons and drives that motivate him, but money is not number one,” Isaacson said in a recent interview with CNBC Squawk Box that was posted on Monday.

“I think if he wanted to make money, he wouldn’t have bought Twitter. He wouldn’t be sending rockets to Mars, and he probably wouldn’t be making electric vehicles,” he said.

Despite major changes in Twitter since the acquisition of $ 44 billion in October, Musk announced on Saturday that the company was still losing money due to a decrease in advertising revenue, Insider reported.

In a conversation about declining ad revenue, Isaacson didn’t specifically say what Musk’s main motivation was but said he thinks Musk’s penchant for being a contrarian drives his decision-making on Twitter. “He loves to send out impulsive tweets, and he loves to argue. His favorite line in a movie is: “Aren’t you entertained?” – that last line of ‘The Gladiator.'”

Musk is no stranger to controversy, having drawn praise and criticism for his management style.

Isaacson’s upcoming Musk biopic is expected to tap into his “sudden Jekyll-and-Hyde mood swings” and “craving for drama,” according to Simon & Schuster book publisher.

The biographer also made references to Musk’s “demon mode” – describing him as hard-working but “dark” and “with a real lack of empathy.” Insider’s Sarah Jackson previously reported that Musk’s approach to management involves “nano-management” and explosive temper tantrums.

Despite Twitter’s ongoing struggles, Musk’s wealth continues to grow. Last month, Musk regained the title of the richest person in the world, with a current net worth of $254 billion, according to the Bloomberg Billionaires Index. This was largely due to a rise in Tesla’s share price, The insider was reported.

His spaceship startup, SpaceX, is now worth nearly $150 billion, making it the most valuable startup in the United States. Joseph Wilkins from the inside reported last week.

Isaacson did not immediately respond to Insider’s request for comment outside normal business hours.

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